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Is Your Business As Productive As It Could Be?

by Mike Vardy

Photo by Bethany Legg on Unsplash
Photo by Bethany Legg on Unsplash

When you’re running a business, you need to ask yourself tough questions. I’ve shared one of those tough questions with you in the title of this article.

So ask yourself: Is your business as productive as it could be?

Productivity is crucial for businesses looking to increase sales, impress customers, and maximize profits. If your company isn’t as productive as it could be, there are several steps you can take to make a positive difference. In this piece, I’ll take a closer look at some effective strategies to boost productivity.

Investing in technology

Technology has never been more influential in the world of business. The vast majority of businesses rely on technology. Especially in recent months – due to the COVID-19 pandemic – tech has played a more integral role than ever before.

Technology has many benefits. It accelerates and streamlines processes. It reduces the risk of errors and mistakes. Plus, it saves time and money. You can also utilize technology to enhance the customer experience and capitalize on emerging consumer trends.

For example, recently there has been a spike in online sales. Selling online has enabled many businesses to stay afloat while traditional “brick and mortar” stores have been closed. Using technology has also enabled those that have reopened to provide a safe experience for clients. If you run a restaurant or a hotel, for example, you can create QR code features to enable customers to check-in virtually or browse contactless menus.

It is essential to consider the actual performance of technology being used for a business. The process of reviewing systems implemented in a business is known as systems evaluation. A number of issues can arise when conducting a system evaluation, especially in the case of poor productivity. Systems should be reviewed based on their intended function and can be assessed through various tools like employee surveys, software testing processes, and risk assessments, to name a few. The process of continual review and correction is the road to progress.

If you’re keen to grow your business – or you’re worried that you’re lagging behind competitors – it’s worth carrying out a tech audit and exploring investments and innovations that could be beneficial for your company. 

Promoting cohesion and collaboration

Teamwork is essential for high productivity levels across several sectors. If morale is low – or there’s a lack of collaboration – output will fall, and there’s a risk that employees might look for opportunities to leave.

As an employer, it’s incredibly beneficial to prioritize mental well-being and morale. You also must ensure your employees have access to the resources, tools, and equipment they need to work together. This is particularly important at a time when many teams are working from home. 

Encourage socialization, invest in tools and software that facilitate seamless group work and try to inject an element of fun into the working week. Schedule time to chat with employees and invite people to share ideas, thoughts, or concerns. 

Planning and setting goals

Planning ahead is always beneficial in business. To boost productivity, it’s helpful to outline clear objectives and to set individual and group goals so that everyone knows what they are doing. It’ll also let them know what they are working towards.

Make sure that any targets you set are ambitious but realistic. You’ll also want to encourage communication to check that projects are running smoothly and ensure employees feel able to ask questions or raise queries. If you have clear plans, you work methodically, and you meet to discuss your progress on a regular basis, you should find that productivity levels rise. 

All aspiring entrepreneurs dream of running a productive, profitable business. If you’re looking to boost productivity, consider investing in new technology, take steps to champion collaboration and cooperation, plan ahead, and set goals. Being more productive can affect your business on multiple levels. It’ll enhance your reputation, help drive sales, improve employee morale, and – ultimately – increase profits.

About Mike Vardy

Mike Vardy is a writer, speaker, productivity strategist, and founder of Productivityist. He is the author of The Front Nine: How to Start the Year You Want Anytime You Want and The Productivityist Playbook.

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