Mike Kim joins the show as I rebrand the podcast into ‘A Productive Conversation with Mike Vardy’. Find out how and why your brand evolves over time.
This episode is sponsored by TextExpander. With TextExpander, you can unlock your productivity with its many features. With TextExpander you can make everything you write repetitively available everywhere you type: text documents, spreadsheets, web forms, and more. Unlock your productivity with TextExpander. Visit TextExpander.com/podcast for 20% off your first year.
The episode is sponsored by Streak. It’s a CRM designed to help you stay on top of each part of your email process, without ever leaving Gmail. Streak gives you the tools for tracking, mail merges and snippets, to save you time and scale up your email efficiency. What’s more, you can set up pipelines right inside your inbox to start tracking your email process – in just a few minutes. Go to streak.com/timecrafting to get 20% off your first year with the Pro plan, their most popular option.
This episode is sponsored by Nord VPN. It’s the easy-to-use Virtual Private Network service that has over 5,300 servers in 59 countries. It means no more bandwidth throttling. NordVPN encrypts all your traffic, so your internet service provider can’t slow down your streaming speed. And if you come across a platform that isn’t available in your country, simply change your virtual location. Go to NordVPN.com/timecrafting or use the code timecrafting to get a 2-year plan plus a bonus gift with a huge discount! There’s a 30 Day Money back guarantee if it’s not for you.
This episode is sponsored by Sit Down, Startup, a new weekly podcast from Zendesk. Getting your business off the ground is hard. Find out why customer experience is at the heart of success. The startup’s team chats with Zendesk leaders, founders, and CEOs in a coffee-shop style conversation about starting up when the world is upside down. Catch weekly fresh new episodes on Apple, Google, and Spotify. Head over to Sit Down, Startup here.
I’m super excited to announce the rebrand of the Productivityist Podcast as ‘A Productive Conversation With Mike Vardy’, and in the spirit of this change I bring on brand and marketing strategist Mike Kim. Mike specializes in personal branding, product launch strategies, and copywriting. In his latest book, You Are The Brand, Mike shares his proven 8-step blueprint that has helped build the brands for some of today’s most influential thought leaders — as well as his own personal brand.
I set out to find out from Mike how to best approach changing your brand. We discuss finding ways to express yourself, logging your progress, his successful (and failed) business pivots, and campfire moments. Enjoy my productive conversation with Mike Kim!
- Losing control vs influence of your brand (04:14)
- Why you should not rebrand at all once (06:14)
- The PB3 framework to get business clarity (13:16)
- Being a how-to-preneur vs idea-preneur (21:19)
- How to build meaningful relationships through your marketing (33:00)
“Attention is not owed, it’s earned.”– Mike Kim
- ‘The Life-Changing Magic of Tidying Up’ by Marie Kondo
- The Five Minute Journal
- Brand You podcast
Enjoy the show? Want to keep up with the podcast? You can subscribe to the podcast feed by clicking the “Share” button in the player above – and you can share it further using the same button as well. You can take things even one step further by rating and reviewing the show wherever you listen to podcasts. (FYI: I use Overcast on iOS.)
Do you want ideas, insights, and information on how to craft your time in just one weekly email?
Then you want ATTN: sent to you.
ATTN: is a weekly digest from Productivityist that delivers a week's worth of content in a nice little package directly to your inbox. Just enter your email to subscribe.